Hainan accelerates the launch of Maritime Silk Road-themed cruise routes.

July 8, 2026
China Transportation News
668
Guide
Highlights at a glance
Hainan has unveiled a strategic plan to enhance its cruise industry, regarded as a "floating golden industry" and a key benchmark in global tourism. The newly introduced "Ten Measures to Accelerate the Quality and Efficiency of Hainan's Cruise Industry" outlines strategies to boost international competitiveness. Key actions include stabilizing established routes such as "Hong Kong-Sanya" and "Sanya-Vietnam," creating diverse itineraries with themes like the "Maritime Silk Road," and promoting regional and cross-border collaboration with Guangdong, Guangxi, and major suppliers from Southeast Asia. Additionally, Hainan aims to develop innovative cruise products that integrate onshore and offshore tourism experiences, while implementing precise regulatory mechanisms through a "one ship, one policy" service framework. This comprehensive strategy seeks to unlock the potential of marine tourism and position Hainan as a leading global cruise destination.
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